Tarragona veranstaltet seit 1998 jedes Jahr ein internationales Kulturfestival, das ganz der Geschichte der Römerzeit gewidmet ist.
Over several days, a large number of exhibitions, workshops and conferences show visitors Tarraco, one of the most magnificent cities at the time of the Roman Empire. These events take place at Roman monument sites such as the old city walls, the circus, amphitheatre and aqueduct. In these spectacular settings, different groups give demonstrations of how competitions of gladiators and equine sports took place, or what different aspects of daily life were like in a Roman city. The Festival also features concerts of ancient music, conferences on heritage promotion, a season of archaeological films, and workshops on wine tasting and Roman cooking. The majority of activities at the “Tàrraco Viva” Festival are free.