It has been designated a European Destination of Excellence (EDEN) by the European Commission in recognition of its proposal for sustainable tourism. 

Sierra de las Nieves Mountains (Andalusia), a Nature Park, designated a Biosphere Reserve by UNESCO, is a veritable green paradise, just a stone's throw from the Costa del Sol, a few kilometres from Marbella and very close to cities like Malaga and Ronda.

Sierra de las Nieves is an inland destination, an ideal location that provides an opportunity for close contact with nature, its culture and a wide range of possibilities and activities. There is diverse vegetation and wildlife, especially the Spanish ibex and the Spanish fir.

The regional range of tourist attractions is based on an "Ecological-Cultural" concept. It includes more specific products aimed at different client segments, especially: eco-tourism, green tourism, cultural tourism, agro-tourism, adventure tourism, bird watching, ethno-tourism and health tourism.

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