A journey into the world of wine

The museum is set in 9,000 square metres of vineyards, set in a typical La Rioja landscape.

The Wine Culture Museum take us on a journey through the history of wine, with an explanation of its production methods and cultural significance. The museum is the creation of Rioja vineyard owner Pedro Vivanco, and includes permanent and temporary exhibitions, a document centre, a tasting room and an important collection of grapevines from different growing areas around the world.